Make your brand
the obvious choice

Overline is a Brand Design company. We help you build the brand your customers, talent, and investors are looking for.

“We didn’t have coherent messaging before. Overline helped us position as premium when competing with other geographies that could beat us on pricing.”

Sergiu Poenaru, CEO of HKR

“Your collaborative approach to design has not only helped us create a strong visual identity but also fostered a sense of inclusion throughout our team.”

Tim Griffin, CEO of Craftwork

“The outcome was *chef’s kiss*! We now have a visual identity that is fun and approachable, but also is clean and professional. Plus, it’s unique! We really stand out from others in the space.”

Ashley Safranski, CMO of uConnect

Your brand is being built no matter what.
Is it by default or by design?

When left unchecked, your brand narrative can unfold on its own, often leading to mixed messages, missed opportunities, and misaligned perceptions. Don't leave your brand's story to chance.

By contrast, intentionally shaping your brand narrative ensures clarity, authenticity, and a strong connection with your audience. Take control and craft a story that truly represents your mission and resonates deeply.

Brand Benefits


Clear communication is powerful. With a well-crafted brand, there's no room for misinterpretation—every element speaks clearly to your mission, goals, and ethos, offering a beacon both internally and for your audience.


Your brand isn't a facade—it's a genuine reflection of who you are. Dive deep into the core of your values and let them shine authentically. By remaining true to your mission, you cultivate trust and loyalty in your stakeholders.


More than just visuals or words, a brand can evoke feelings and memories. Our strategic approach ensures your brand touches the heart, creating an emotional bridge between you and your audience, and fosters more meaningful connections.

The exceptional work you do
deserves to look the part

But we know the effort required to build great products and serve enthusiastic customers often means that your brand falls by the wayside.

Overline is a lightweight design studio focused on helping businesses resolve that brand dissonance. We specialize in connecting your remarkable offering with compelling visuals, ensuring your brand fully reflects your mission, resonates with your audience, and raises your bottom line.

What We Do


Reflect your vision of a bright future in a remarkable brand identity.

  • Brand Workshops
  • Brand Strategy
  • Logomarks + Logotypes
  • Color Palettes
  • Typography + Fonts
  • Visual Languages
  • Brand Guidelines


Bring your brand to life in the context of a website that communicates your vision.

  • Website Workshops
  • Content Strategy
  • Wireframing
  • Website Copy
  • Visual Design
  • UI Kits
  • Development Consulting


Push your visual expression into the corners while remaining consistent.

  • Website Tweaks
  • Apparel
  • Conference Booth Design
  • One-Pagers
  • Deck Templates
  • Blog Imagery
  • Social Media Templates
“You saw our brand revamp as a challenge, not an exercise in comfort and familiarity. You broke from our history and came out swinging with fresh ideas that have propelled our brand forward.”

Kyle Barber, Creative Lead at Pliancy

“You helped us take our whole company experience to another level, pushing us to think holistically about the company and the brand. It really showed that you captured the core of who we are, making it a much smoother change than it could have been.”

Kelsey Stout, CMO of Koble

“Our collaboration was instrumental in launching Siena. Overline captured the essence of our vision and the brand has played a huge role in attracting new partnerships and expanding our business.”

Lisa Popovici, CMO of Siena